• US$190

• 49 designs

• 15 designers

Infographic Design Brief

We are looking for a variety of ideas/suggestions for the logo of our new brand.
We work with consumers who are struggling with personal debt and they need to trust our company. So ideas that help establish trust with our company like "shaking hands", confidence, Security and being in a life changing financial program that really helps them would be great. We process special documents for them which is what we do plus financial education, budgeting and financial guidance.
Primary color should be "Cool blue" is perceived as trustworthy, dependable, fiscally responsible and secure. Strongly associated with the sky and sea, blue is serene and universally well-liked. Blue is an especially popular color with financial institutions, as its message of stability inspires trust
The name for the new brand will center around the word "Assurity" so Assurity, Assurity Documents, Total Assurity, Assurity solutions and AssurityDMS (document management solutions) are all contenders for the new brand name. Logo should be text based but we are open to other ideas as well.

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