• €110

• 183 designs

• 84 designers

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Logo Design Brief

I need a logo for a young & creative real estate company. We buy old apartments & buildings, refurbish and modernize them with creative ideas to match a premium level and then resell.

COMPANY MISSION:
Hyggendahl company was founded in late 2019. Our mission is to upgrade old and unrenovated apartments to premium living space by restructuring, renovating and modernizing properties. We’re specifically passionate about those hidden gems like apartments from the 1960’s to 70’s or commercial buildings in the South Germany region. Seeing those old properties rise from zero to hero with our help is the very drive of our business. Our USP is the high-level design upgrade for each apartment - including furniture, lighting and smart home accessories which we incorporate into our real estate projects.

BACKGROUND:
As a modern and young company, we combine the experience of several years of private investor activity with various refurbishment projects as well as a broad network of competent partners. Due to our focus on locations with strong, positive development in South Germany, our investors benefit from excellent returns with very low risk.

TARGET GROUP:
Clients: families and couples buying their first own home fully renovated. Age: 28-45, some with kids some without, middle-class to upper-class social status

Investors: capital investors who want to invest their money in a safe real estate haven and get some significant value increase over time. Normally senior employes in tech companies, physicians or engineers older than 35 years who have some 50-100.000 € to invest in property

BUSINESS DEVELOPMENT VISION:
We plan to develop into a larger real estate developing company with a yearly turnover of 20-30 million Euro and around 100-200 apartments which we rent out and collect rent.

DESIGN LANGUAGE:
Our design is clearly influenced by German Bauhaus simplistic style as well as modern Scandinavian furniture and architecture.

Please find an example of one of our real estate projects in the investor deck attached.

Target Market(s)

All target groups are in Europe, mostly Germany

TARGET GROUP:
Clients: families and couples buying their first own home fully renovated. Age: 28-45, some with kids some without, middle-class to upper-class social status

Investors: capital investors who want to invest their money in a safe real estate haven and get some significant value increase over time. Normally senior employes in tech companies, physicians or engineers older than 35 years who have some 50-100.000 € to invest in property

Industry/Entity Type

Real Estate

Logo Text

Either just the letter "H", letters "HD" or the full name "Hyggendahl"

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• - logo should ideally represent a real estate context, means contain a graphical element. This element should not be a simple one-family house, but can be a multistorey or more abstract 3D-building
• - simple design language (see sample file with logos)
• - mono-color or duo-color logo (with one highlight color)
• - stylish and premium approach
• - represents larger capital assets
• - reflects trustworthiness, design competence, high quality

Nice to have

• - the logo can use the letter "H" or "HD" or the full name "Hyggendahl"

Should not have

• - no colorful logos
• - no playful ornaments, complicated lines etc.

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Files

Download all files - 7.9 MB