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SHP Coatings LLC needs a little help refining our Logo
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This customer received 41 logo designs from 18 designers. They chose this logo design from MDM as the winning design.
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US$200
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41 designs
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18 designers
Logo Design Brief
SHP Coatings LLC develops and applies waterproof coating solutions for a variety of industrial and residential applications. SHP stands for Superhydrophobic or SHP for short ... These surfaces are found in nature as in the leaf of a Lotus Flower. Due to recent developments in Nano Technology, this surface quality can be mimicked to produce water repellent surfaces on a variety of substrates. We are an innovative, cutting edge company leading the way in this new technology and are very excited about bringing these products to market. The Logo is intended to represent this SHP phenomenon ...which is defined as the angle created by a drop of water on a surface ... in lay terms, the closer a drop of water is to a complete circle on a treated surface, the more hydrophobic the surface is ...Superhydrophobic surfaces repel water so well that drops of water actually bounce off these surfaces ...which is sort of represented in the draft design...i.e. bouncing droplets of water. I am indifferent about the font and colors but not unhappy with the look of the draft version, am hoping for very realistic looking drop of water representing the O in coatings ,,,and varying color of smaller drops may add the perception of depth ... The tagline "Waterproof your world" should be included under our Logo, SHP Coatings LLC. see uploaded example
Google Superhydophobic or Lotus effect to learn more about these surfaces and perhaps for more inspiration. ... I like the work done so far on our logo. Just need it cleaned up and refined a bit ... Thanks for your interest and for your kind support.
Updates
Thank you all for your hard work. This is my first interaction with Design Crowd and I am so impressed with all of the submissions and with your creativity. I wish I could share all submissions with you and I hope that I have that option when complete ... I assume I can. The water feature is very important and you all have done a great job including that in your art. I will be looking at all submissions this weekend and will provide any feedback that I can. I will make final cuts shortly thereafter. I feel bad for having to choose because many designs are so good ... alas only one can win but I do very appreciate your participation and will invite you all to join future projects. Thanks again and all the best to you! Jeff
Added Friday, January 24, 2014
You are all very talented and I really like your submissions. We only have a couple days left in the contest and I will lbe making some cuts soon. I am going to start with designs that do not contain a water element or designs that do not easily communicate water .. .Then a i am gong to eliminate logos that do not commnucate a barrier ... of sorts .. That repells water of at least trys to communicate that ... a couple of designs do not have these elements ... and I still like them ... But the likley wilnner is going to be a close variant of the art that I origially submitted or a design that effectively communicates the elements listed above ... Water and barrier ... Thanks to all and again, you are all very talented. I appreciate what you have submitted and with you all the best. Regards, Jeff
Added Wednesday, January 29, 2014
Thanks very much to all for your excellent work. I have had much interest in the project and am afraid I have not been able to provide you all with a lot of guidance ...This project is coming to a close in just a few hours but I did want to say thank you again ,..you are all very talented and I wish you all the best and congrats to the winner ..who I have not chosen yet.
Take care, more projects coming so I will keep you posted. Jeff
Added Friday, January 31, 2014
Target Market(s)
target market will be Men over 18.
Industry/Entity Type
Residential
Logo Text
SHP Coatings LLC tagline: Waterproof your world
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A dynamic water drop / droplets should be included ... don't forget the tagline
Waterproof your world.
