• A$290

• 41 designs

• 14 designers

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Graphic Design Brief

;The WorkPit; is a safety workwear store aimed at the young male & female tradie. The WorkPit is a new shop run in conjunction with a leading Snowboard & skate shop and a large amount of established customers are tradespersons. Our slogan to go with &quote;The WorkPit" ;we work hard to play hard" We want to incorporate the leisure activities of this demographic into the poster design with The WorkPit being central. you can use the outer black area or yellow area or come up with something completely different, its up to you! We see a mix of snowboarder, a moto -X rider, Surfer, Music festival goer, skater, wake boarder and of course a tradie to give the instant association with safety workwear for young outgoing "cool" tradies. We have included our logo in both the yellow version and the black version. We have no preference just whatever works the best.
You are trying to attracts the attention of young tradespeople who want safety workwear which looks good and reflects their lifestyle. Brands such as FXD, CAT, UNIT are brands that target the young tradesperson.
WE have included a photo to give an idea . The WORKPIT LOGO surrounded by images of young people engaging in the different sports, this is just a guide, it needs to have a lot of energy, and even a bit of chaos in the layout, make "We work hard to play hard" stand out and have some electricity to it!.it must look exciting!

Target Market(s)

young tradespersons 18-35 years old male and female.

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Utilise the slogan "we work hard to play hard!!"

Nice to have

• Project the immediate vision of this is workwear for the young cool crowd

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Files

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