• US$150

• 244 designs

• 106 designers

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Logo Design Brief

We need a new logo for a new financial advisory firm. We are currently focused in Peru;, Chile and Colombia.
Our unique selling proposition is reflected in our purpose: Our purpose is to make simple what is complex. Financial Advisory is a complex matter to explain to a regular person, even to people well educated in financial terms. We are not saying that we will make everything simple but that we will find the simplest solution possible to a specific need, which could be very complex in itself.

Our main Cultural Principles are: We aim to be a customer centric company, focusing what is best for the client as our primary aim, even if this means not a good deal for us. We also look to recruit the best talent and make them grow inside the company, which will work as a partnership. We hope that our team become partners over time. Integrity and Transparency are key in an industry that has been under public scrutiny and we will aim to be the best of the best and build long term relations with our clients. We also want to provide innovative solutions to our clients needs.

Target Market(s)

Our primary market are CEOs, CFOs and Charimans when dealing with Corporate Finance Deals. When dealing with Institutional Investors our targets are the Chief Investment Officers and we will be targeting High Net Worth Individuals when launching a Wealth Management Business

Industry/Entity Type

Financial Service

Logo Text

Misti Capital

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Logo styles of interest

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Project our purpose and values as presented in the uploaded brief

Nice to have

• Even though we aim towards a very conservative audience, we need to show that we are innovative and comfortable to work with

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