Refresh
Outdoor startup looking for logo design
Want to win a job like this?
This customer received 211 logo designs from 103 designers. They chose this logo design from Atvento Graphics as the winning design.
Join for free Find Design Jobs
- Guaranteed
-
US$150
-
211 designs
-
103 designers
Logo Design Brief
I am looking for a simple logo design to launch the outdoor industry's most beginner-friendly gear and apparel company, called Trail Angel. A trail angel is someone who provide direct generosity to hikers and backpackers (i.e. warm food, clean clothes, shower, trail clean-up etc.) while they are on a rough journey. Trail Angel will prompt customers to tell us what they are looking for, and our team of experts will 'save' them by providing a custom starter kit, made for their specific needs. The design should be outdoor-themed, without utilizing ONLY over-used outdoor symbols like mountains and trees. I am not opposed to incorporate them though. I like the angel/halo theme though, and would love to see a creative combination of the two.
Target Market(s)
People who are looking for outdoor experiences, to be 'saved' by the outdoors. Who love being outside or are trying to get outside for the first time.
Industry/Entity Type
Recreation
Logo Text
Trail Angel - OR - also open to 'TA' - OR - Combination of the two
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Outdoor-themed icons (mountains, trees, rivers) and then something to do with angels (halo). Very simple design. One or two colors, no more than three. Some use of outdoor symbols (see picture attached).
Nice to have
- Should be very clean and simple. One, two or three shapes-- no more. Ideally nothing that is "filled in." Something that can be easily recreated, or drawn by a 5 year old. I like triangles, circles, rhombus, semi-cirlces.
Should not have
- No more than three colors, no intricate/detailed designs. Serif fonts. No fancy shapes with multiple sides. I originally thought angel wings would be an idea, but seeing them now I would like to request that angel wings are not used.
