• £190

• 203 designs

• 98 designers

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Logo Design Brief

Industry:
Insurance/Legal

Business name:
Coral Insurance

Our business:
Coral Insurance is a new business launching in 2019 and will work with UK-based motor insurers and brokers, offering bespoke Legal Expenses insurance schemes alongside a fully-managed range of cost-effective policy administration and out-sourced claims handling services.

The LEI market is stagnant and currently dominated by a handful of well-established traditional providers. We’re seeking to establish a challenger-brand status and want to present ourselves as a fresh, modern and vibrant alternative to the more traditional organisations in the sector. Our mission is to bring a fresh approach and a unique business model which disrupts the legal expenses market.

The logo will primarily be used for our digital channels. We’d like to include the icon from our old logo but with a new style/interpretation. There are currently no set brand guidelines so typography and colours are open to interpretation. We require a vector EPS logo with a grey-scale version, and one for white/transparent background and colour background.

Target Market(s)

We are a B2B business working with large to medium insurers and brokers in the UK market.

Industry/Entity Type

Insurance

Logo Text

Coral Insurance

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• - Iconography from our old logo with fresh treatment
• - Range of formats including vector, EPS, JPEG, GIF and PNG

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Files