• US$110

• 105 designs

• 40 designers

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Logo Design Brief

We are a new Coaching business that coaches primarily executives and professionals who want to improve or develop themselves in some way. We are a women owned business and the name was inspired by Athena who stands for courage, strength, wisdom, and strategy. We want to help our clients internalize these attributes. We do not want to emphasize the warrior part of her. We would like the logo to have a deep grey blue (think Aegean Sea), white, and maybe touch of gold. Even though we are women owned, our clients will be men and women so we don't want the logo too feminine. We also want a feel that is sleek, simple, abstract, minimalistic.

Target Market(s)

Primarily executives and professionals in professional services / consulting and financial services companies. Will be marketing both to companies and individuals.

Logo Text

Athenas Coaching

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Logo styles of interest

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Sleek, simple, abstract, minimalistic feel that makes sense for male and female clients. Should relate to Athena in some way. We are drawn to a pretty, deep gray blue with possibly a gold accent

Nice to have

• We are typically drawn to cool symbol logos vs. creating drawings out of the letters of the logo.

Should not have

• Shouldn't focus on the warrior aspect of Athena - spear, shield, etc. We like abstract concepts, not actual drawings of Athena or a Goddess