Managerup.com ;Take Yourself Up to the Next Level. More success, higher productivity, better health.

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This customer received 36 landing page designs from 13 designers. They chose this landing page design from pb as the winning design.
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Landing Page Design Brief
PLEASE READ IT CAREFULLY
I HAVE RECEIVED SOME FIRST DESIGNS AND I HAVE A FEELING THAT ALMOST NOBODY HAS READ THE BRIEFING CAREFULLY.
What I need actually is the design of the main visual
THE MAIN VISUAL MUST COMMUNICATE THE CONCEPT.
THIS WEBSITE IS ABOUT THE PERSONAL DEVELOPMENT.
The change of the main visual may be linked with other changes of other elements of the homepage, but this is the secondary task.
BACKGROUND
I have launched a blog on healthy productivity: managerup.com
The problem is that the main visual does not communicate clearly what the website is about.
Currently I have a blog with advice on healthy productivity and a shop. In teh future I would like to offer stress management courses, fitness boot camps for executives, mindefulness courses, courses for healthy sleep and work-life balance.
The task is to develop the homepage which communicates the current positioning:
Manager Up-
Take Yourself Up to the Next Level. More Success, Higher Productivity, Better Health.
The homepage should contain all the blocks of the current homepage. Actually the main task is to find the powerful design representation of the website positioning.
Updates
Low design quality
Target Market(s)
US executives, managers and entrepreneurs
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- You should keep in principle the current color code which is green, blue, grey
- The design project must contain all the current homepage elements like blog, testimonial, footnote etc