Recycling Exhibition Web Design Project

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Web Design Brief

We are developing a new website for a exhibition we have just taken over. The previous site is very basic and we require a complete redesign. The site should be designed to engage with and attract those who work in or provide services to the multibillion dollar wastes and recycling industry in the Asia pacific region. These will include Federal & State Governments, City councils, private sector, industry associations and other key bodies, education facilities.

AWRE is the premier waste and recycling event in the Asia Pacific region and known as place where the industry meets to share innovations, gain knowledge, to network and do business.
• Innovation
• Knowledge transfer
• Industry Networking
• Trade
Key point: need to reflect that 2012 show will attract large numbers of quality visitors from across wide range of the industry – city councils, facilities managers, etc


Site should deliver 3 key objectives.
1. Stimulate interest those who work in or provide services to the wastes and recycling industry by providing simple to access, relevant and topical information about the Expo, the Seminars, the Key Features, the sub activities and the key benefits to them.
2. Provide a platform that supports / improves EP by providing a range of interactive components – ie floor plan / video. In addition options for sales enquiries, registration, general feedback
3. Provide a way to highlight / showcase sponsors, show features and other key assets. (possibly a carousel above the fold)

We really like the visy website so a take on this could be good (http://www.visy.com.au/). Also we want to try to reinforce the brand so we should use the event as the hero image/banner.

Previous website - http://www.awre.com.au/

Target Market(s)

The site should be designed to engage with and attract those who work in or provide services to the multibillion dollar wastes and recycling industry

Industry/Entity Type

Recycling


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Bold
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Serious
Traditional
Modern
Personable
Professional
Feminine
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Conservative
Economical
Upmarket

Requirements
Must have
  • The icons on the current site work quite well so inclusion as CTAs would be preferable.

    Other key areas are

    • Seminar Delegate & Visitor Registration
    • Exhibitor Prospectus
    • Floorplan
    • Conference / Seminar content
    • Social media + blog

    Site visitors will need to feel like they are part of a community.
    Site should reflect/display key industry stats & stats from 2011 expo

    Please see the attached brief for more details and site map for menu items.

Files
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sitemap Tuesday, 27 March 2012 06:52:10
Tuesday, March 27, 2012
Payments
1st place
A$920
Participation payments x 4
A$20
Total
A$1000

Project Deadline
06 Apr 2012 06:52:39 UTC
Language

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