Biotech company needs graphics to describe company culture

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This customer received 25 graphic designs from 7 designers. They chose this graphic design from Benson M. as the winning design.
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We would like to have help in describing our company culture in a graphic way.Our "local culture" focus areas (Proud & Accountable, Challenge & Collaborate) builds on the Thermo Fisher corporate values which is Integrity, Intensity, Innovation and Involvement. Our "local norms" is describing behaviours which we want to see more of, and that will ensure that we get better at our culture focus. We would like this to be expressed in a graphic way, getting an image we can use for multiple purposes in a format that fits into PowerPoint slides, can be printed on mousepads etc. We want one Norwegian and one English version. Attached is an example of the desired content in both languages.
Target Market(s)
Employees
Industry/Entity Type
Biotechnology
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Want the employees to intuitive understand the connection from values to cultural focus to norms. The norms are the most important to highlight to our employees. They should understand that if they do more of the desired behaviours (norms), then they will have act according to our culture focus and our values.