• US$150

• 154 designs

• 66 designers

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Logo Design Brief

The attached logo was developed several years ago and needs to be updated. The company, Real Good Idea, helps entrepreneurs build a foundation for success through technology, branding and marketing. I would like to stick with the original idea -- a highlighter swoosh over the words Real Good Idea. (The idea being when you see a real good idea; you highlight it.)

The attached original logo is dated, the yellow is too dark and lacks imperfections that would lend it authenticity, the font is heavy and old.

The revised logo will be more vibrant and contemporary and work in all configurations (large and small) and perhaps it will indicate momentum with a subtle forward slant.

A possibility is to emphasize the initials, RGI with Real Good Idea written out below.

Target Market(s)

Entrepreneurs, business owners

Industry/Entity Type

Marketing

Contact Information for Business Card

Andy Hopson, Partner
Real Good Idea, LLC
688 SW 136th St.
Newberry, Fl 32669
312-550-2225

Logo Text

Real Good Idea

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Two-color logo concepts with yellow highlight swoosh and black typeface. I would like the swoosh to look as if it is real, so there should be some imperfections. The words Real Good Idea should be in black.

Nice to have

• Try both as "Real Good Idea" and "RGI" with Real Good Idea spelled out small below.

Should not have

• It should be legible even when reproduced small

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