Art Logo for sculpture biennale
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This customer received 25 logo designs from 12 designers. They chose this logo design from AD-X as the winning design.
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To design a new logo for the Lorne Sculpture Biennale held every 2 years in Lorne, Victoria, Australia, (www.lornesclulpture.com) Victorias largest outdoor sculpture festival, that can be used across different mediums.
See attached designer brief.
Media brief about the sculpture biennale for further information; Lorne sculpture biennale (LSB) has been a successful part of Lorne’s cultural history for over ten years.
In 2020 a NEW model will seek to present up to 16 public art projects created in spaces or precincts along the foreshore.
LSB, through artistic director Graeme Wilkie will be commissioning Australian and international contemporary artists to reflect and interpret Lorne’s rich and diverse coastal identity.
Artists will be free to highlight the diverse influences that make Lorne unique.
Each precinct will become a transformed space. Artists will take ownership of their precinct to create a new experience
The most creative minds will be engaged to:
• Excite
• Dare
• Provoke
• Astonish
Invited artists will be asked to:
• be aware of the balance between cultural benefits and the use of world
resources.
• be conscious and respectful of the Lorne environment.
• create site specific works to animate ‘real time’ stories.
The key words for the theme are engaging, sense of place, ocean meets land, inspired, innovative,meeting place, nature, contemporary, intersection, relevant, expressive,integrity. See further GRAPHIC ARTIST BRIEF attached for reference.refer to website for previous logos and catalogues.
Target Market(s)
broad.
Industry/Entity Type
Events
Logo Text
A logo not necessary with words but delivers on the theme of the biennale;
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- logo, compatible with all types of medium, web, letterhead, catalogues etc. I have included our current logo as a upload which we are looking to change.
Nice to have
- see brief