• A$150

• 114 designs

• 49 designers

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Logo Design Brief

We need a logo to help promote the services offered by the Prostate Cancer Help Association (short name PCaHELP) in Australia. Prostate cancer is the second most common cancer diagnosed in men and the most common cancer related death of men in Australia. It is deadlier than breast cancer in women, yet much less publicly recognised. The goal of PCaHELP is to promote, educate, mentor and inform prostate cancer support groups and their members. The purpose of PCaHELP is to benefit the community through assisting prostate cancer support groups in their efforts to provide relief for people suffering from prostate cancer, and to promote the early detection, management and ultimately prevention of prostate cancer through education and awareness.Our vision is that prostate cancer support groups be widely recognised, promoted, supported and valued for the benefits they bring to the community in the prevention and management of adverse health conditions associated with prostate cancer diseases and life-disrupting events. PCaHELP is a representative organisation with a mission to support, nurture, advocate for and build capacity in prostate cancer support groups in Western Australia.Internationally the colour blue is associated with prostate cancer (see sample ribbon image attached), however it does not necessarily need to be the only colour used in the logo design.The design needs to provide a calm and welcoming invitation to people affected by prostate cancer to connect with this association. The logo design needs to be flexible to allow it to stand alone, or to be used in conjunction with the full name of the association and/or the membership category (e.g. member of..., corporate member of …, etc.)

Target Market(s)

Men and their families affected by prostate cancer (prostate cancer typically affects more men in the 50+ age range)

Industry/Entity Type

Health

Logo Text

PCaHELP (Prostate Cancer Help Association Inc.)

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• An image/symbol as well as the name

Nice to have

• An image/symbol
• Main text to be "PCaHELP" (small 'a' is critical)
• Sub-text of Prostate Cancer Help Association Inc that can be removed

Should not have

• Keep it simple - it doesn't have to be too fancy
• Needs to be easily reproducable at small size

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