• US$150

• 101 designs

• 45 designers

---

Logo Design Brief

We need a wordmark design for a new media streaming TV lifestyle network called Obsesh. Think RedBullTV network for a younger, urban, hipster outdoor adventurer. We would like to see wordmark designs that are inspired by American 'midcentury modern 1950-1960 roadside motels that have been reborn as retro
hipster, destinations. n. The Obsesh wordmark and final design should have familiarity and personality without losing the authenticity to that American roadside signs design. Look at examples by searching "1950's midcentury roadside motel signs".
Obsesh is a dedicated lifestyle network for outdoor-inspired programming at the intersection of adventure sports AND music, festivals, food, vanlife, travel, and style. We are a california company and love the designs / color palettes / fonts from this decade.

Target Market(s)

16 - 30 year old, urban hipsters who love the outdoor lifestyle

Industry/Entity Type

Online

Logo Text

Obsesh (You can choose to use TV or MEDIA as the secondary indicator or "the destination")

---

Font styles to use

Other font styles liked:

• MidCentury Modern Influenced

---

Colors

Colors selected by the customer to be used in the logo design:

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• A feeling like it is reborn from the classic 1950's designer, Ray Eames roadside signs. We want this design to be flexible to be vertical, horizontal and be used in different colors. We will choose a logo that can do this.

Nice to have

• take a pov on this era and help us shape a look & feel that feels like we refreshed the 1950's - use some of the interesting shapes of motel/lodging signs to make it playful and show your ability to design.

---

Files

Download all files - 7.6 MB