• A$205

• 60 designs

• 28 designers

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Logo Design Brief

Our non-profit based in Australia consists of 2 divisions. A film production division and a community outreach division. We need matching logos for each and they will have their own websites.Insights Media: this is our film production division. It will be producing films such as China human rights documentaries and tales of wisdom films related to ancient chinese culture and tradition.China Insights: this is our community outreach division offering school workshops, community presentations, performances and film screenings related to ancient chinese culture and current day China human rights issues.The 2 designs need to be matching, or complement each other (ie: it must be clear that they are both under the same entity) No red please.The word INSIGHTS must be the same font for both logos and probably the same colour. The words China and Media may or may not be the same font or colour, we are open to your creativity.

Target Market(s)

Insights Media - film viewers
China Insights - schools looking for Workshops and performances relating to Chinese culture or/and China human rights workshops, presentations etc. (example, we offer a Chinese Zither performer).

Logo Text

"Insights Media" and "China Insights"

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• 2 matching logos. Serif or similar, all caps. Icon on top, 2 lines of text below (one word per line)
• ICON: similar to detailed gold shell icon (image attached).
• 1st line (large, all caps) e.g. Insights
• 2nd line (small, all caps) e.g. Media

Nice to have

• Possible colours could be any of gold, black, charcoal, grey, blue, blue/green
• The attached images of Palace logos are just examples of good matching logos under the same entity. The attached image of Lofty Sky Entertainmemt is the kind of look we are after for the Insights Media logo - Luxury brand. The gold Shell is an example of the icon we are looking for to reflect “insights”
• The “China Insights” logo needs to have the same icon as the “Insights Media” logo, but the icon can be on the side and smaller if necessary, and “China Insights” can be on one line.

Should not have

• No Red

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Files

Download all files - 10.4 MB