Sports for Schools Website Redesign

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This customer received 18 web designs from 4 designers. They chose this web design from pb as the winning design.
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Web Design Brief
The purpose of the website redesign is to freshen up the content and update it to give a more modern look and feel. It will show what we do concisely and satisfy all potential visitors. We work with primary schools and the brand is fun.About: Sports for Schools is a scheme that brings top Olympic athletes into primary schools to inspire children to do more physical activity. We typically run a half day event at the school where the athlete does a fun fitness circuit with the children and then an inspirational assembly with a demonstration and Q&A. The children are asked to collect sponsorship money to take part in the event and a large proportion of the money raised goes back to the school in the form of a voucher for them to spend on new sports equipment. 1. To generate more leads from potential customers/schools2. To engage the children and parents more in the event and get them excited for their upcoming visit whilst setting up a fundraiser page.3. To simplify and modernise what is already there.
I have attached some ideas for each of the pages (uploaded in brief)
Here is a link to our current website: www.sportsforschools.org
I have also attached a link to the sponsorship form which shows the kind of look and feel we're after.
Target Market(s)
Primary school teachers
Primary school parents
Number of Pages Required
5+ page
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Fun, modern.
- Be built on twitter bootstrap