Create a high impact logo for a an exciting new sales and business consulting start-up
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This customer received 163 logo designs from 75 designers. They chose this logo design from logo_s as the winning design.
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Logo Design Brief
We are a new consulting business that provides strategic advice on sales, business leadership and growth strategies. We are launching in January ad looking to find a designer that can not only help us develop our initial brand.
The business will provide strategic advice that is honest, candid and potentially confronting with a goal of helpng our clients drive the growth of the business.
The advice will be in the areas of overall business strategy, sales, operations, structure and risk management.
The name Black Rock Profit is distilled from the following messages.
Black Rock - Consulting
Black Profit - Profit is in the Black
Rock Profit - Stable profit Growth
Target Market(s)
Start-ups, small to medium size businesses
Industry/Entity Type
Business Consultant
Logo Text
Black Rock Profit
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Other font styles liked:
- Montserrat family, Glacial Indifference or something similar. Although open to alternatives.
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We are looking for a logo that is professional, modern and distinct. Something sleek and engaging but also playful if possible.
- Will also need a favicon.
- Submissions need to include both centered logo and left justified logo, as well as both light and dark background. If you can provide sample of how it would look on letterhead/page to help with visual to help with decision.
- Colours to consider are blues, greys, purples, greens
- Some examples are as follows
- https://goo.gl/images/jVqo4a
- https://goo.gl/images/XafPdE
- https://goo.gl/images/xMNnjD
- https://goo.gl/images/FeacKE
- https://goo.gl/images/kt8uQF
- https://goo.gl/images/pYh6Jb
Nice to have
- If possible, something that reflects what we do or the business name.
- If you can, create a version with the tagline below
- Profitable Stable Growth
- Below is a graphic and two screen captures as part of the initial website build, hopefully this will give you an indication of "professional but playful" look I am going for.
Should not have
- Over the top imagery or fonts, something distinct but professional