• €110

• 246 designs

• 105 designers

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Logo Design Brief

Hey Guys,
We are a company looking to create the hippest gym towel on the market. Power Towel is more than something you just bring to the gym, but rather something you wear to the gym. A fashion statement for the gym goer conscious about the way they look at the gym. Our towels should be an accessory that you are proud to wipe your face with because it looks and feels good. Power Towel's mission is to turn a boring gym towel into something that makes you feel like you have the power to do anything. That is also why our slogan is: 'You got the Power'. The best part about our towels is that they are made out of Bamboo fiber meaning Power Towels are more sustainable, soft, sweat absorbant and anti-bacterial compared to cotton and other materials. The logo design for our towels should be sleek and simple following a minimalistic style. This is because we want the logo to be embroidered. The logo may contain something with Bamboo but it should be hidden in the logo should it be included. The most important part is that the logo is Simple and fashionable.

Target Market(s)

23-50, Male and Female, Middle class and upper class. Have enough disposable income to shop expensive gym clothes. People who go to the gym, Sauna, Sports, Swimmers and artists on stage.

Industry/Entity Type

Fitness Equipment

Logo Text

Power Towel

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• -The word POWER as a logo
• -The logo and the slogan together as an example

Should not have

• The depiction of an arm flexing or anything similar showing power.

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Files

Download all files - 0.2 MB