• A$380

• 51 designs

• 11 designers

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Signage Design Brief

We need an updated logo design for our bus company. We have had our existing logo for 12 years and would like to design a new one. Logo/Logotype must be suitable to put on side of buses and coaches. I have attached a word document that outlines our business, its customers, what we do and dont like etc etc. We would like to retain our corporate colours (Greens)

Target Market(s)

Airport Shuttlebus - people travelling between Ballarat and Melbourne Airport
Ballarat Coachlines - Schools, corporate group travel - conferences etc, special interest groups

Industry/Entity Type

Small Business

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Be suitable to fit on large coaches and also mini buses
• Must be predominately green logo as these are our corporate colours
• Bus is painted in white - must make good use of white space on bus an not appear cluttered

Nice to have

• We really like our Stripes down the sides of coaches - would like to retain these - maybe in slightly more modern/dynamic design. Would love a design for stripes so as able to put stipes or variation on small buses
• Simple design
• UPDATE - 15/9/18
• Our stripes down the side of our vehicles are our signiture and really stand out but we do identify that these stripes could be modernised. Problem we have is that for our Airport Shuttlebus business we have 7 vehicles - 2 of them are large coaches and the remaining 5 are mini buses that are much smaller in Size (See dimensions listed in original design brief). These mini buses currently dont have any stripes and just have the rather small logo. If we retain the stripes in a modernised design on the large coaches I would be very interested on how you would do this on the mini buses. 95% of the time when the smaller mini buses are used they also have a luggage trailer attached - perhaps these could be used in the overall design. I have attached a pic of a mini bus with luggage trailer in the original design brief I submitted.
• Look forward to hearing from you

Should not have

• Clutter

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Files

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