Creative, Modern and Conversion based Web Design

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This customer received 79 web designs from 29 designers. They chose this web design from Trazo as the winning design.
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SMR Digital has recently launched a new logo and as part of our companies rebranding, we need a new website aimed towards the UK B2B marketplace.
The website needs to deliver a modern and creative website design whilst ensuring the design is tailored towards conversion optimisation.
This site must drive point of contact either from an online form, via a direct telephone call or Skype connection.
Our sales are all offline so the website will be a simple, elegant and stunning information portal.
SMR Digital offers Digital Marketing services to companies throughout the UK - our target audiences are companies that turnover a minimum of 3 million pounds a year and as such we need to deliver a professional image that installs confidence in our companies abilities.
We do not like websites that are reliant upon stock photography - we are happy for stock photography to be used in a small way however the site must not look like a template filled with stock photography.
What do we do
We supply digital marketing services to those companies who demand a strong return on investment - our company prides itself on delivering successful campaigns that help establish long-term profitable relationships.
A lot of the information presented on our old site is relevant today however the design sucks. So please use the information on our current website as a foundation for your design content.
I am looking for several page designs including
"Home Page" Desktop Version
"Service Page" Desktop Version
"Blog Page" Desktop Version
"Home Page" Mobile Version
"Service Page" Mobile Version
"Blog Page" Mobile Version
In the 1st instance please only submit a single design for the "Home Page" Desktop Version - those designers that we are impressed with will be asked to complete the other designs before a winner is selected.
I like modern clean fonts - the site needs to welcome the reader and encourage them to absorb the information - not to overload and make them leave.
The site must be designed to naturally fit our companies new logo.
NO TEMPLATES
Target Market(s)
B2b - 3 million turnover and above
Industry/Entity Type
Digital Marketing
Number of Pages Required
3 page
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Blended well with the companies logo
- We need conversion optimisation to be a huge part of the design - we considered a conversation when a potential customer reaches out to use via - web form, telephone or skype
- The current content on the old website fits today's business but the design sucks.
- www.smrdigital.com
Nice to have
- We need 3 pages (in 2 variants Desktop and Mobile)
- Home Page
- Service Page
- Blog Page
- Please only deliver the "Home Page" desktop version - if we are happy with your design we will aks for the additional pages
Should not have
- No templates and not stock photo heavy design