Homemade Cupcake Business Needs a Logo Design

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This customer received 44 logo designs from 18 designers. They chose this logo design from ultramarin as the winning design.
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I need a logo for a homemade cupcake business that reflects fun and enthusiasm without being too childish. Our cupcakes are made from scratch with both traditional flavors (i.e.: double chocolate, vanilla bean, red velvet) and "out of the box" concepts (i.e.: orange soda pop, key lime, apple pie). I'd like the logo to communicate an upscale "Mom & Pop" shop, but refined and a bit playful. I'm not set on any one color or color scheme, but don't want it to be overly pink.
Target Market(s)
Millennials; Moms/parents 30-50 yrs.
Industry/Entity Type
Food Service
Logo Text
TammyCakes
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Character Logo
Logo with illustration or character


Wordmark Logo
Word or name based logo (text only)


Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- -a cupcake
- -company name (TammyCakes)
Nice to have
- I'm not sure of what style logo I like the best (wordmark; pictorial/combination; character) but I wouldn't be opposed to having my "bitmoji" as part of it, if it fits/looks right. I've included two bitmojis below.
Should not have
- -not too much of the color pink
- -I don't like the look/feel or font of the Cupcrazed logo attached. I'm looking for something a little more classy.