Refresh the Logo for A Scientific Manufacturing Company That Needs An Updated Look!
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This customer received 144 logo designs from 59 designers. They chose this logo design from MOH Studio as the winning design.
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Logo Design Brief
Scientech is a 50-year old scientific manufacturing company. We make weighing and measuring equipment that we sell worldwide, to laboratories, industrial manufacturing companies, and other businesses, small and large.
Scientech has recently had a management change and we want to emphasize to our customers that we are keeping the good things about the company, modernizing and improving while still providing the same great quality products. So, we are seeking a revised logo, and the new version of the logo should reflect how we are changing.
Because the company is old and well-respected, we are looking for a logo refresh or evolution, NOT a completely new logo. The new design must relate visually to the old logo in some way. We would also like to retain black and red in the color palette (shades can be different, however.)
The final logo design should reflect the essence of our brand, and our brand qualities.
Our brand essence:
Pioneer, High-Quality, Reliable, Affordable, Custom Builder
Our brand qualities:
Strong, Reliable, Competitive, Economical/affordable, Easy to use, Well-made, Rugged
Target Market(s)
Laboratories, industrial manufacturers, jewelers, cannabis retailers, gun owners who wish to reload their ammunition manually
Logo Text
Scientech
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A relationship to the existing logo
Nice to have
- Strong look
Should not have
- Flowery, italics