Australian based golf publication needs a new logo
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This customer received 64 logo designs from 10 designers. They chose this logo design from DownsArt as the winning design.
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Logo Design Brief
We run a golf magazine called Hacker. We'd like a simple logo design, incorporating the magazine's title, to put on shirts / caps and stationery etc..
We'd like the design to look like golf, but want it modern - a little bit out there (like us). Our by-line is "Not taking the game too seriously"
We'd like to use it single or two tone only.
Definition of a golf hacker - An ordinary player. Somewhat synonymous with "duffer". But "duffer" is sometimes used to denote weaker players in general, while "hacker" is often applied to a single golfer as an insult. Hacker is a little bit stronger than duffer, in other words.
However we don't want the image to be demeaning - more a golfer trying to whack the crap out of a golf ball!
Updates
I have uploaded another sketch with an idea for the logo. I want something simple and like the idea of the visual representation of a player swing the club. My idea also reminds me of a tornade - and hackers swing way too hard and fast!
Added Monday, March 19, 2012
Project Deadline Extended
Reason: I have added a sketch (my idea) of a logo design and I'd like to see if anyone else can use the idea. Most stuff i've got so far is too detailed.
Added Monday, March 19, 2012
my website - www.hackergolfmagazine.com.au may provide inspiration
i have a sample mag that can be viewed (top right home page)
would like the way the masthead is to be used with logo image
tks all
Added Tuesday, March 20, 2012
Project Deadline Extended
Reason: would like the weekend (in Australia) to decide on final design
Added Friday, March 23, 2012
Target Market(s)
mainly male but not exclusive, 30+
Logo Text
Hacker
Logo styles of interest
Character Logo
Logo with illustration or character
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We'd like the idea of a macho bloke, chest up, taking an almighty swing at a golf ball, with the word hacker underneath.