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Winery needs to update tired, conservative wine label
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This customer received 21 graphic designs from 8 designers. They chose this graphic design from anna.lauren as the winning design.
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A$190
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21 designs
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8 designers
Graphic Design Brief
We are a winery based in the Clare Valley of South Australia. We are looking to give an old, tired wine label a modern update to use particularly on Rose, but also across other vatieties including Riesling, Shiraz and Cabernet. The label could utilise parts of the old logo (horse shoe, grapes, leaves) but in a fresh modern way. Old artwork has been uploaded to show label as it currently is. We are looking for a label that pays tribute to the history of the brand (Brian Barry: established 1977) but gives it a fresh, clean appearance that will be attractive to young professionals.
Target Market(s)
Male and Female young professionals, particularly Rose drinkers.
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- It must use the name Brian Barry on the label, show region, vintage and variety. The label must work on a number of different wine bottle shapes and glass colours