• £250

• 31 designs

• 10 designers

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Landing Page Design Brief

Make Sure You Look At Attachments.

What we want from our design:
Light and clear design
Clear calls to action.
Clean, uncluttered design.
Space for 1500 words of content under various headings.
Incorporation of our brand colours (and suggestions for new colours that complement them)
Incorporation of logo into menu matched to page.

Some background:

We are rebranding our existing site around our new logo and coulours and want to move away from using blue heavily.

Our current site can be found here https://usave.co.uk/broadband/best-broadband-deals/

We will be using this competition to find someone to work with in future, our site will have around 50 landing pages in total.

https://www.money.co.uk/life-insurance.htm

What we like about this page:
The header gives a clear call to action and shows the product variants clearly.
We also like the simple and clear menu.
Very clean design.

https://www.moneysupermarket.com/life-insurance/

What we like about this page:
Ample space for content.
Nice explainer graphics.
Clear concise design.

https://www.confused.com/life-insurance

What we like about this page:
Clear calls to action
Nice use of brand colours, especially at the bottom.

Target Market(s)

Consumers in the UK

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Use of our brand colours with suggestions to add to pallete.
• Clear calls to action.
• Clean, uncluttered design.
• Space for 1500 words of content under various headings.
• Incorporation of our brand colours (and suggestions for new colours that complement them)
• Incorporation of logo into menu matched to page.
• Must look as polished as the examples given.

Should not have

• Cluttered, messy design

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Files

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