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Home Services Company Needs Visual Concept to Use Across all Media
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This customer received 15 illustration designs from 5 designers. They chose this illustration design from claire_bbethell as the winning design.
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US$140
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15 designs
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5 designers
Illustration Design Brief
We are looking for an illustration concept that can be used to create a uniform brand image to be used on our website, facebook, twitter, google+, etc. Kind of our digital corporate identity.
Updates
I grabbed some snippets from our client testimonials to help with inspiration:
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no hassles
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comforting to know we won’t get west nile
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comforting to know we won’t choke on chemicals
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worked perfectly with our schedule
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very sweet on the phone
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amazing how well that works
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skeptical at first
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very pleased with the results
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we are loving it
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extremely professional friendly and fast
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went out of her way to follow up
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very pleased with personal attention and fast service
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results have been incredible, easily worth the money
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very pleased with the results
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you definitely took care of us
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My wonderful service is provided by Jennifer Vaclavik. I knew I had the right company and the right service person when Jennifer left me a note with my invoice expressing her sensitivity to my gardens during a time period when my butterfly population was cycling. I know there are good bugs and bad bugs and I am very pleased with the results of the BeeGreen service for our home. Thank you Jennifer and all the support staff at Venus.
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Venus’s staff has always educated me on their techniques and how to prevent the problem from happening again. They are always very reasonable, trustworthy, and prompt.
Added Tuesday, December 31, 2013
Target Market(s)
Women make 90% of the pest control decisions in the home. Most of our clients are married and under 60 years old. Income of our clients is upper middle to upper class level. In general, women want a service to be convenient, reliable, friendly, and inviting. They want to identify personally with the imagery.
Our real service is providing homeowners with peace of mind.
Our service has several key features that set us apart: 1. We are on time 2. We are experts (phd in entomology) 3. Our programs are environmentally friendly 4. Our results are guaranteed, 5. Our scheduling, billing, and follow up is designed to maximize convenience and dependability
Industry/Entity Type
It Company
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- My research for marketing to women has suggested that a lot of whitespace is ideal. Also, they prefer handwriting fonts.
Should not have
- We provide pest control services, however, I do NOT want any concepts that include pests or insects in any way. Seeing bugs in our brand image is not good for us.
- This is an illustration because I don't want to use any stock photos. I also do not want to use photos of pest control guys doing pest control stuff. I think both turn off our target market.
