Aerodynamics and Safety Tech Company needs 3D Booth Design for Trucking Trade Show

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This customer received 49 3D designs from 8 designers. They chose this 3D design from Sergio Medina as the winning design.
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3D Design Brief
We need a 3D rendering for our Trucking Trade Show booth. The dimensions of the booth are 20’x80’.
Company details:
Transtex develops and manufactures solutions that offer fleet operators the capacity to significantly reduce fuel consumption and improve vehicle safety. A pioneer manufacturer of aerodynamic solutions that lead the industry in performance, reliability, and value. Transtex delivers innovative hardware and software solutions that improve the customers' bottom line. Operating in the USA, Canada, and Mexico, Transtex has been serving the industry in North America for over ten years and is based in central Indiana, USA. For additional information, please visit http://www.transtex-llc.com/
Design Brief:
The booth design:
- 20’x80’
- Must include a 53’ trailer (brands include Hyundai, Great Dane, Utility) with our aerodynamic skirt on the sides and aerodynamic tail on the back (see attached images for examples of skit and tail devices, refer to our website for more images and renderings of our products http://www.transtex-llc.com/ )
o IMPORTANT- There must be enough room behind the trailer for the doors to open completely
- Must include a blue carpet (see attached image of trade show booth for carpet example)
- Must include at curved hanging (wave) sign, 20’ above the ground, 60’ long and centered
o Hanging sign should include our logo in blue
- Must include a 86” touch table from Ideum centered at the front of the booth and trailer (https://ideum.com/products/touch-tables/colossus)
- Must include our current E-SMART display unit 1 foot away from the front of the trailer (see attached images for example of E-SMART unit)
o The touch table should be placed in front of said display unit
Colors to consider:
- Pantone 281c
- White
- Black
Updates
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Target Market(s)
Upper Management: Directors, Presidents, CXO's
Male-dominated industry
Industry/Entity Type
Trucking Company
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- FOR BOOTH LAYOUT PLEASE SEE .JPG LABELED : TMC19 Booth Layout
- IMPORTANT- The winning design will be presented to Upper Management of large American companies. Please keep this in mind when creating your concept.
- - 20’x80’
- - Must include a 53’ trailer (brands include Hyundai, Great Dane, Utility) with our aerodynamic skirt on the sides and aerodynamic tail on the back (see attached images for examples of skit and tail devices, refer to our website for more images and renderings of our products http://www.transtex-llc.com/ )
- o IMPORTANT- There must be enough room behind the trailer for the doors to open completely
- - Must include a blue carpet (see attached image of trade show booth for carpet example)
- - Must include at curved hanging (wave) sign, 20’ above the ground, 60’ long and centered
- o Hanging sign should include our logo in blue
- - Must include a 86” touch table from Ideum centered at the front of the booth and trailer (https://ideum.com/products/touch-tables/colossus)
- - Must include our current E-SMART display unit 1 foot away from the front of the trailer (see attached images for example of E-SMART unit)
- o The touch table should be placed in front of said display unit
- Colors to consider:
- - Pantone 281c
- - White
- - Black
Nice to have
- Small sitting area (include 2 white barcelona chairs, see attached photos for example)
- 2-3 bar stools around the touch table (see photos for example)
Should not have
- Any feminine colors (ex. Pink, purple, etc.)