Logo and Brand Creation Project

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This customer received 55 logo designs from 10 designers. They chose this logo design from Emanuele Pepi as the winning design.
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Logo Design Brief
We run a business that is doing the following and need to come up with a catchy name for the business and then the design logo - thats it!:
The core skills of the business are:
-Sales via call centre and corporate level selling
-Building technology solutions such as CRM (Customer Relationship Management) software to enable efficient selling especially via call centre
-The technology we use is particularly suited to Online and Digital businesses and we bolt on iPhone apps, lead distribution systems and reporting modules for our clients.
-We want to be seen as the Monetization experts. We commercialize digital and online businesses and have experience running the commercial operations of some of the leading online companies in Australia.
-Particularly experienced in the Lead Generation and Comparison Sites space
-Particularly experienced in Financial Services, insurance, home loans etc
We:
-Monetize and
-Monetize
and Commercialise stuff using some really cool technical products that we develop in house!
We are jeans and tshirts people but present at the very top end of town
-Innovation and product development are at the core of how we deliver sales results
-the .au domain for the name you come up with needs to be available
Updates
Project Deadline Extended
Reason: Hi,
Whilst some of the designs have been really good, we are still to come up with an appropriate name.
The best yet have been the really creative designs which make the name stand out. The challenge is that we still havent come up with a great name yet.
thanks
Justin
Added Saturday, March 17, 2012
Project Deadline Extended
Reason: Hi,
We are currently working through the designs that have been provided to us.
Need a little bit more time to finalize.
thanks for all the submissions
Justin
Added Wednesday, March 21, 2012
Target Market(s)
Any company that sells products online or using digital media. We specialise in the Financial Services Industry, especially Insurance and Home Loans.
We run a company called 2insure and I've attached a logo. The logo and brand you come up with will sit above 2insure. It may very well have the same style, color or theme so what we do fits together with the rest. Its up to you, I'm after something modern and cutting edge.
Industry/Entity Type
Software
Logo Text
Please see description, we need you to come up with the name AND logo
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Maybe it will use the same green color we use with the 2insure brand so that the companies and brands we create fit together in some way.
It is not necessary though, but a nice to have if it works well