UK based media owner REDBUS (http://www.redbus.uk/) needs DIGITAL ADVERT to run on our digital panel

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This customer received 32 advertisement designs from 12 designers. They chose this advertisement design from Maciek as the winning design.

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Advertisement Design Brief

Hi guys,

Thanks for taking the time to have a look at this brief.
I need someone to create a digital advert (still/static design or video) to run on our digital panels which are located across UK university student unions.
For who wants to upload a video ---> All of our panels are digitally enabled and allow for full motion video – they run adverts 10 seconds long (see artwork specification document in attachment) therefore the advert will have to be 10 seconds long.
For static/still design ----> see artwork specification to see resolution etc

I need something professional looking, polished yet fresh and exciting so that it speaks and connects to this younger audience – we want to inspire them to take a step towards new levels of business opportunities.

Here are some Key Points you’ll need to take into consideration when designing the advert:

Overall Campaign Objective: To excite and attract young entrepreneurs to get in touch with us for possible partnerships

Target Audience: Young entrepreneurs attending university (university students – 18 to 24 years old)

Creative Specifications: See attached document with artwork specifications

Text on Advert:

I need the following text to appear on the advert: (Please include company logo)

“Do you have a business idea that would benefit with advertising on these screens?

We want to support young entrepreneurs and will partner with any whom have a great idea

WE WANT TO HEAR FROM YOU!

Email us at ideas@redbus.uk
www.redbus.uk/ideas”


I would need some ideas by the 3rd July 2018 if possible.

Thanks to all who will take part in this project – contact me if you have any questions

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Target Market(s)

Young entrepreneurs attending university (university students – 18 to 24 years old)


Look and feel

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Requirements
Must have
  • I need the following text to appear on the advert: (Please include company logo)
  • “Do you have a business idea that would benefit with advertising on these screens?
  • We want to support young entrepreneurs and will partner with any whom have a great idea
  • WE WANT TO HEAR FROM YOU!
  • Email us at ideas@redbus.uk
  • www.redbus.uk/ideas”

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