• US$250

• 123 designs

• 54 designers

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Logo Design Brief

We need a logo design for our new online store. We sell mostly collectible items, ranging anywhere from a $5 keyring to a $500 handbag. Our customers are people who like certain brands (e.g., Disney, Victoria's Secret, Hello Kitty, Nike, etc.) and like to buy things associated with those brands (e.g., mugs, clothing, souvenirs, jewelry, accessories, home decor, etc.).

We want our logo to embody two concepts: (1) the name, Kea-Loa (which is a combination of the names of two volcanoes in Hawaii - the Mauna Loa and the Mauna Kea), should be represented by something that symbolizes a strong, solid foundation; and (2) the spirit of our company, which is happy and fun, maybe even a bit whimsical/magical. We think (hope) that the things we sell make people happy. Our motto is - "Think of Happy Things."

Target Market(s)

People that like to shop online for things that make them happy (so not necessarily things that they need, but rather things that they just want and/or that will make them feel good).

Industry/Entity Type

Online Store

Logo Text

KEA-LOA

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Logo styles of interest

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• A fun, happy look, but not overly comical or cartoonish. Although we want the logo to invoke a feeling of light-hearted fun and maybe even a bit of fantasy/magic (like pixie dust), we want it to appeal to adults, not children, so it should also be classy and mature.