Logo/Branding - Small Business Real Estate

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This customer received 188 logo designs from 72 designers. They chose this logo design from Jay Design as the winning design.
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Logo Design Brief
create a logo that instills the basics of rel estate business and marketing (keep it simple, make it pop). It needs to be easily transferable to all media types and have the same effect. I've attached my current logo and a yard sign that i found that i like the overall style of. Not in love with either. colors are open, red-white-blue are preferred.
Target Market(s)
Residential and Commercial Real Estate Sales
Industry/Entity Type
Real Estate
Logo Text
"Small Business Real Estate" and the initials "SBRE"
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Small Business Real Estate, and SBRE