• £90

• 64 designs

• 19 designers

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Banner Ad Design Brief

We need three ad banners for a campaign about our Key Performance Indicator (KPI) software. The product is called scoreboard. You can find all of the information you require about the product here: https://www.intrafocus.com/kpi-software/

The banner can be animated or static.

The banners will be used by AdRoll and Google AdWords and should be the following dimensions and be less than 45kb:

Leaderboard - 728x90
Tower - 120x600
Rectangle - 300x250

The banner design should be in keeping with the website and include the intrafocus logo, Various formats of the logo are attached. The words/phases should be included:

'Intrafocus' (use the logo)
'KPI Software'
'Free Trial'
optionally 'Scoreboard'

This is a business to business service, NOT a consumer service, and therefore the banners should lean towards a more corporate style.

We have recently gone live with a new website:

http://www.intrafocus.com. The ads should be in the same style as the website and can draw on any of the graphics you see.

AdRoll requires the animation to cease after a maximum of 30 seconds.

AdRoll has a further restriction: "Any ads featuring a white or black background are required to have a 1 px border of a distinguishing color around the perimeter of the ad in order to separate it from page content."

For all AdRoll restrictions please see: http://support.adroll.com/creative-requirements/

Target Market(s)

Businesses medium to large, the oveall feel should be business to business corpoate not consumer.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Must focus on the phrase "KPI Software'

Nice to have

• This could be an animated banner, but it is not essential

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Files

Download all files - 1.4 MB