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Deff Logo - Logo for High Definition Retail Store
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This customer received 130 logo designs from 58 designers. They chose this logo design from Catalogo as the winning design.
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£300
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130 designs
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58 designers
Logo Design Brief
We need a logo for a new retail store (on-line) that specialises in High Definition / 4k Media. Initially this will be Blu-Ray movies, but eventually will include Games as well as Hardware and possibly streaming/downloads in the future.
The logo should be clean, simple but uniquely identifiable in design. Possibly an icon with a word (unique font to Deff) or one of the letters creates the icon.
Deff has a double meaning:
1) Definition - as in high definition
2) Definitive - as in the best place to find out about High Def
Target Market(s)
Consumers of High Definition Blu-Rays, Games, HD Hardware. 18-40 year olds
Industry/Entity Type
Retail
Logo Text
Deff
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must be able to be recognisable in a single colour - so that we could if needed emboss or engrave the logo) but doesn't neccessartily need to be one colour.
Nice to have
- Nice to have an icon or a shape integrated into the logo that we could use on its own as icon for social media sites, tags etc
Should not have
- anything related to movies or playing films i.e. the play icon, film cells etc - we are after quite a generic logo so that we have the option to movie into other markets if needed in the future.