Logo for a Start-up Accelerator
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This customer received 57 logo designs from 13 designers. They chose this logo design from Omega as the winning design.
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Logo Design Brief
We need a logo and stationary design for a new startpup accelerator called Tree Labs. Tree Labs is owned by Tree Capital (logo attached). Our Headquarters is called Tree House.
We incubate companies in the Tree House providing them with all the support needed for a startup, such as office space, financial and operational support and mentoring.
The logo for Tree Labs needs to be something young and does not need to be similar to the logo of Tree Capital, as it is to serious and "old" for the Tree Labs) brand. However, we would appreciate logos that include tree/treehouse themes. The final design should communicate growth and structure.
Some trends we enjoy are Dandruff, Banded, and Bucky can be found in the site below. We understand (and ask) that designs don't include all themes, but they may serve as inspiration.
http://stocklogos.com/topic/2011-logo-trends
PS: Applications on stationary will be appreciated
Updates
Another possible name for the company is Tree Labs, so logos can reflect either name, whichever makes the creatives juices flow.
Added Friday, March 16, 2012
Target Market(s)
Young, Y-generation Entrepreneurs
Industry/Entity Type
Financial
Logo Text
Tree Labs
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.