Synciris

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Contest winning design

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This customer received 87 logo designs from 35 designers. They chose this logo design from neocro as the winning design.

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Logo Design Brief

We need a logo design for a new company that is based in Sydney, though which targets the worldwide English-speaking market. It is called Synciris.

We are a website that enables Film and TV productions to easily find and license music. We are the link between music and screen.

The company name is a conjunction of "Sync" being short for Synchronisation Licensing, which is what we do, and "Iris" from Greek mythology, who was a messenger of the Gods.

The logo needs to highlight the name of the company, with the words "Music Licensing" being more like a byline that helps explain what the product does.

The final design should communicate the cool image of the music and film industries.

Info Icon
Updates

Thank you for all the submissions for far. There are some great concepts there.


We would like designers to think of ways to visually show how SyncIris is linking music into film, possibly through incorporating allusions to icons of the industries like a camera or film reel or wave sign or musical note.

The use of separate colours for Sync and Iris seems to be working well for avoiding having it look like "Sync crisis".

Thank you again.

Added Tuesday, December 17, 2013

Project Deadline Extended
Reason: I've decided to extend the deadline by three days because I appreciate that it isn't practical for the designers to do work from December 24 to 26.
Added Tuesday, December 24, 2013

Target Market(s)

The target market is film and tv producers who are licensing music to use in their productions. The site will target the small-to-medium end of production budgets, and be in English only.

Logo Text

Synciris Music Licensing


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Cool. Sleek. Elegant. Stylish.
Nice to have
  • Avoid creating a logo that could look like SyncCrisis at a glance, whether through capitalising the I or spacing or some other method.
Should not have
  • Bright. Happy. Playful. Pascal colours.
Payments
1st place
A$360
Participation payments x 2
A$20
Total
A$400

Project Deadline
28 Dec 2013 10:28:45 UTC
Language