Respaldo Seguro - Affordable Micro Life insurance

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This customer received 81 logo designs from 34 designers. They chose this logo design from Sujit Banerjee as the winning design.
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Logo design for a new enterprise offering Affordable Micro Life insurance and mobile health services for low-income families in Mexico.
Access is about more than affordability; it's about designing products and models that actually work for consumers that are new to the concept of insurance.
Company targets both Men and Women between 18 and 65 years. However, we believe there will be more apetite for our products in the more adult segment. portion
Target Market(s)
Low Income Segment
Industry/Entity Type
Insurance
Logo Text
Respaldo Seguro
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Logo Text
Nice to have
- Logo should convey dependability and support when needed.
Should not have
- Should no have anything that could express as being expensive.