Function Lifestyle

Winner
Contest winning design

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This customer received 61 logo designs from 30 designers. They chose this logo design from Lioness Designs as the winning design.

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Logo Design Brief

We are developing a lifestyle brand which is contemporary, but needs longevity to grow and expand into different mediums and ongoing trends eg. clothing, homewares, lifestyle, blogging, social media etc.
We are launching with basic black and white t-shirts to distribute to our teenage children and their friends. The idea is a play on words with the computer Function key emulating the tech shortening of function
as in " Fn" (as in where is my F--ckin shirt ie. where is my Fn shirt!).

Target Market(s)

Young

Industry/Entity Type

Clothing

Logo Text

Monochrome, simple, identifiable with the computer Function key to emulate F n as in (where is my Fn(slang) shirt? The idea is to be able to blind emboss the logo onto vachetta leather for our clothing so the logo needs to be able blind emboss the logo on leather as well as screen printed on fabrics.


Colors

Colors selected by the customer to be used in the logo design:

ffffff
000000

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Monochrome layout
Nice to have
  • Simple outline, square shape
Should not have
  • Colour
Payments
1st place
A$150
Total
A$150

Project Deadline
11 Apr 2018 10:11:25 UTC
Language

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