Crimson Nib hosts dungeons and dragons role playing experience

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I need a banner graphic designed for a podcast that I run, which is about a converation between 2 people that are dissecting a role playing game that happens each week. The role playing is dungeons and dragons based on a fantasy setting. I want to use the banner for my webpage, as well as zooming into different parts of the graphic which can become podcast episode coverart.
So about the banner. The attached street view with a canal is to show you what i'm thinking when i say "Street view", otherwise the graphic is about:
- civilization is based on wide use of low magics, not a medieval look, but more modern just our mundane things are done by magic (i.e. plumbing and electricity is accomplished using water and lightning elementals instead), but because we are dealing with magic in construction things will look less logically laid out and be more jumbled together
- Crimson Nib is a franchise that shows up throughout my dungueons and dragons role playing adventures, there are a number of Crimson Nib franchises (e.g. Crimson Nib Armour, Crimson Nib Weapons, Crimson Nib Magics, Crimson Nib Nibblers), the common bit about each of these stores is that they are like walmart and sell items that look good but are cheaply made (very cheaply made) ... so having each of those Crimson Nib stores show somewhere in the image would be neat
- other things about wide magic; most common transportation is earthsled (which is a sled that is powered by an earth elemental, and often these would be like taxi's), the odd flying carpet
- no need to have people in the image as I was just kinda thinking of a jumbled street scene
- if there's space to have 1 dungeons and dragons creature in the scene, then make it s sphinx
Target Market(s)
18-49's that are into tabletop gaming
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
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Personable
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Economical
Upmarket
Requirements
Must have
- The view of the street ought to pop and draw the eye, more than any human shape elements. The idea is to have people captivated by the setting. Store fronts for Crimson Nib Armour, Crimson Nib Weapons, Crimson Nib Magic, Crimson Nib Nibblers (which is a fastfood joint like McDonalds).
- The idea is that a viewer's imagination is sparked and they wanna play a role and be a character in that scene.
Nice to have
- I mentioned jumbled buildings because magic is used in construction, so a comic element to the scene would be neat, but perhaps subtle. Flora that comes to mind is usually pine trees. Was also thinking that a pyramid in the street scene would be neat, but those are usually large and I don't want it to consume the view.
Should not have
- I don't want the viewers eye to be distracted by people in the scene.