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Aveta Maternity Logo (updated)
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This customer received 168 logo designs from 47 designers. They chose this logo design from Widya as the winning design.
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A$400
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168 designs
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47 designers
Logo Design Brief
We are re-branding our maternity business and would like to create a new logo for the new business name. The new name is Aveta Maternity.
Ideally, the logo should be a combination of an icon with the wording. The word "Aveta" is the most prominent part of the brand and should stand out more than "maternity".
If a symbol is included with the logo, it should represent new life, growth etc. I have attached a file with a leaf shoot that i would like to use. I would also like to use the font "Alex Brush" for the word aveta (all lower case), with "MATERNITY" appearing below aveta in a more standard font. See files attached for an idea of what I am after. The image should not have the shadow, may need to be re-sized, and should be re-coloured either to the same "tiffany blue" as the font, or in a similar colour.
Updates
Project Deadline Extended
Reason: I have received a number of designs, some of which are close, but I don't think we are quite there yet!
Added Friday, December 06, 2013
Thank you for all designs submitted so far. I have updated the brief to be clearer about what we are looking for. I believe a number of the designs have come close, and I hope to have some revisions. :-)
Added Friday, December 06, 2013
Project Deadline Extended
Added Sunday, December 08, 2013
Hello designers. Thank you to everyone who has submitted designs so far. This has really helped to solidify what I am after. I have updated the brief to be clearer now about what I am after. I plan to finalise this logo today so would appreciate re-submitted designs as quickly as possible.
Added Monday, December 09, 2013
Project Deadline Extended
Added Monday, December 09, 2013
Target Market(s)
Our target customer is 25-40 year old pregnant or nursing mothers with a middle to high disposable income. We want to create a logo that is memorable, and that is consistent with a more up market boutique.
Industry/Entity Type
Business
Logo Text
Aveta Maternity
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo should be a simple, one colour logo. I prefer silver and/or "Tiffany" blue
Nice to have
- Please see attached images.
I like the "Alex Brush" font.
I would like to see examples that have the sprout at either the beginning or end of the words. I want to be sure the sproud doesn't look like a "c" and therefore make the name look like "caveta".
Thanks.
Should not have
- Most maternity stores have a picture of a stylised pregnant woman. We want something unique, and would like to stay away from that.
