• A$200

• 37 designs

• 10 designers

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Logo and Business Card Design Brief

Body Proect is based in Sydney Australia, body project offer personalised training, nutrition and supplement programs. our goal is to help our clients to be strong, lean and healthy.

We work with mosty corporate clients both male and female. I'd like a female friendly design, that does not involve classic dumbbells, body shape, cliched images of fitness.

may have a design does not have to have any element, but if you were going to pick one i would use "movement/ motion" or "mechanical element"

Business card design:

needs to be modern, can be unusual shaped (must fit into a wallet) can be colourful.

Front of the card only has "body project " which takes up most of the space and the only info i put on the card in my mobile number. the numbers looks like it has been reflected on to the card by a light. (see attached image)
on the back side of the card write "Be unstoppable" (in a cool way) which is the slogan.

Target Market(s)

business people / upper market / people who are into fitness and health.

Industry/Entity Type

Nutrition

Logo Text

BodyProject

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A design that shows concept of
  
  health/ fitness. also it needs to stand out, have something special about it... not just another card that gets lost in the client's wallet with classic Mobile/Email/Name. ect...
  

Nice to have

• the same logo comes in different colour. (so i can print on to t-shirts)
  
  When someone looks at the card their reaction is "wow, that's a cool concept/card"

Should not have

• nothing that's too feminine, gives off a feel of female ONLY gym... if i make sense.
  
  generic looking card that has no concept behind it.

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Files

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