• A$150

• 88 designs

• 36 designers

---

Logo Design Brief

Designing logo for environment campaign to save 65km of wild rivers in Sydney's Blue Mountains' World Heritage Area from a dam proposal.

Logo should have a feel of wilderness, pristine rivers, nature and clean flowing water. Want logo to be simple and stylized.

A stylized platypus (like the one seen in the Wilderness Society logo attached) that is incorporated into the flow of a blue wild river would work well.

There is the possibility of incorporating the Blue Mountains sandstone cliffs (please see attached photos) in the background - although I feel this will probably make the logo too complicated.

All the best!

Target Market(s)

General public

Industry/Entity Type

Campaign

Logo Text

wildrivers.org.au

---

Logo styles of interest

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• -a wild river (but how this is depicted is up to you)

Nice to have

• -A platypus as people can make the direct corrilation with Australian rivers through the platypus
• -Text is easy to change to other key messaging

Should not have

• -Not too complicated (like it simple)
• -No more than 3 colors

---

Files

Download all files - 4.9 MB