Logo for public relations agency: Public Shift Engagement
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This customer received 67 logo designs from 23 designers. They chose this logo design from ABG as the winning design.
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Logo Design Brief
I need a good visual for my consultancy for web and print documents, ads and promotional products. My agency is described at PublicShift.com.
My firm provides public relations, crisis communications and public consultation primarily to local governments and agencies.
The goal is for the logo to embody our objectives - we give voice to citizens to help organizations make better decisions; we help organizations connect with the public in meaningful and fulfilling ways.
It is about connecting and being respectful of the people in our community, by working to make sure people are heard. We provide the tools to help people influence decisions, and we provide information to help influence behaviour.
We help organizations genuinely connect by listening first and by providing clear information about activity.
My firm helps build lasting relationships so people in the community are happier.
Target Market(s)
Local government and NGOs.
Industry/Entity Type
Public Relation
Logo Text
Public Shift Engagement
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The words "Public Shift" should be bold, but the word "engagement" can be smaller or not included.
Nice to have
- Option could include word bubble with stylized human figures. Having people represented is important, and the concept of opinions being shared.