Neoliv - Nutritious Snacks and Desserts

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This customer received 63 web designs from 15 designers. They chose this web design from pb as the winning design.
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Web Design Brief
We need a creative e-commerce website in which all features--buttons, background, etc.--convey our message: We sell delicious, nutritious snacks and desserts that most closely comply with the paleo diet guidelines. Our first product is Chocolith®--raw, vegan, paleo chocolate balls that are made of dates, coconut, and cocoa. Our products are organic, raw, irresistible and nutritious. We have several versions of Chocolith® in development, as well as mousse, ice cream, and crackers. Our mission is to purvey basic healthy foods. Our motto is, "Nutrition for the Modern Crave-Man(tm)."
Target Market(s)
Health-conscious professionals who tend to shop at health food stores. Our products also meet the requirements of a gluten-free diet; and they also don't contain refined sugar, so shoppers with gluten and possibly sugar issues are incidental customers.
Industry/Entity Type
Health Product
Coding
Coded - Design and coding required
Number of Pages Required
5+ page
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We need at least a home page, a products page, an about-us page, a contact page, and a shopping cart page. We would like to be able to add products on our own later. We should be able to handle some basic coding, especially if it's just a matter of copying and modifying product pages. We would also like the ability in the future to add blogging pages, allowing us to write articles about health food and healthy lifestyle, thus attracting web-traffic (SEO).
- Other features we would like to have:
- Product photo slider on the hopepage
- Back-to-top button at the bottom of the home page
- Make sure the site is mobile-compatible
- A search bar at the top of the homepage
- "Create an account" and "Previous orders"--allowing customers to see their previous orders and reorder what they purchased in the past.
Nice to have
- We would like to convey the paleo theme without actually stating it anywhere. We'll add text as necessary, according to the page layout; you can use ipsum lorem for purpose of demonstration.