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Help real people! Disaster planning firm looking for a solid, confident logo design.
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This customer received 395 logo designs from 116 designers. They chose this logo design from aglaronde23 as the winning design.
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US$250
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395 designs
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116 designers
Logo Design Brief
The name of the company should be the major design element. The strength of the design rests in the font, spacing and overall confidence of the words "Preparation Concierge." There is also a subtitle which should run underneath: "Disaster planning for real people".
We really are NOT looking for a big "symbol" logo — like an "P" and "C" linked or interlacing... the words are the thing.
Preparation Concierge is a service which helps urban and suburban professionals and families prepare for environmental and manmade disasters. We provide advice to real people on what to do in cases of severe storms, electrical failures, terrorists attacks, and other extreme situations.
We are looking for a highly readable design. It should NOT be in shades of alarming colors — no reds or oranges. Rather it should exude confidence and a sense of security. Come to us, and we can help you. Our goal ISN'T to scare you. It should feel inclusive, and catering to professionals. So, no typical Rambo or military-inspired designs. Rather it needs to look professional. Muted shades and blacks and whites are suggested. Organic shades are the right ideas.
Like a hotel concierge, we think of all the things you don't have time to... but in times of the greatest need.
Updates
Please note: The font and design of the words themselves "Preparation Concierge" are ESSENTIAL. Consider designs with the words both on top of each other AND on a single line.
Extra design elements (like a "P" and "C" interlacing) are fine, but NOT the main object. We really need the user to be able to read the Preparation Concierge words clearly. Think font clarity, in a bold, confident and professional way.
Thank you!!!
Added Saturday, January 20, 2018
Target Market(s)
Professional and families living in major urban and suburban areas of the United States.
Industry/Entity Type
It Company
Logo Text
Preparation Concierge / Disaster planning for real people
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must be very readable. Confident and not alarming.
Nice to have
- The sub-hed, "Disaster planning for real people" should be in the same general font, in a way that it could be included in some places, like on a website, but not in every instance. The "Preparation Concierge" logo should be able to stand on its own.
Should not have
- No big symbol-like logos. For instance, we're not into logos with a capital "P" and "C" interlinked or interlacing somehow.
- No military or camouflage themes. Stay away from typical survivalist logos.