• US$300

• 140 designs

• 49 designers

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Logo Design Brief

We need a logo design for a new company based in Chicago called “The Crowd”. We are building a crowdfunding platform for business start-ups that incorporates entertainment elements such as online streaming. We aim to create an online community where people connect better and create together. We would like to see designs that use the color blue as the main theme (not limited to blue though). The final design should communicate the message of opportunity through community and creation. In a more concrete context, success does not belong only to the entrepreneur but to the entire community that supported the effort.

Target Market(s)

Anyone who wants to invest or take part in creating a company

Industry/Entity Type

Crowdfunding

Logo Text

Join The Crowd

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Logo styles of interest

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A creative geometry design that conveys the message mentioned in the description.
• Organically Incorporate the slogan "Join The Crowd" with the aforementioned geometry design. (The logo does not have to be the slogan. The slogan could be by the side independently as long as they work well together example: Walmart logo)
• Note: The color selections are just for reference. You don't have to use all the colors selected. We certainly don't want to limit creativity.

Nice to have

• Play with the idea that the slogan "Join The Crowd" has the company's name "The Crowd" in it. (I believe in your creativity with this)
• It would be nice to take inspirations from the logos of major internet companies like Google, Youtube in terms of the design language.
• There is certainly the element of growth (the growing of a company)

Should not have

• Avoid the color red and any warm that associates with red due to red's implication of loss in business.