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Main logo for a web site called Plant Cookbook.
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This customer received 76 logo designs from 37 designers. They chose this logo design from Leograph Design and Print as the winning design.
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US$150
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76 designs
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37 designers
Logo Design Brief
Design a logo that would represent the essence of the Web Site which is tried and tested plant-based recipes. This would be in the style of a blog but would, in essence, be a recipe resource. The driving force behind the website is creating delicious plant-based food that is kind to the planet and to animals rights.
Target Market(s)
People interested in plant-based food who want to know how to make delicious recipes with detailed instructions.
Logo Text
I do not want to have text in the logo as that can be added independently. Font style recommendations would be good.
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must represent the idea of plant-based cuisine.
Nice to have
- If there is a way to incorporate the environment/animal welfare in some way that would be good.
Should not have
- I am trying to promote a purely plant-based approach to food even though essentially I am a Vegan. Unfortunately the Vegan lifestyle sometimes is viewed negatively, therefore, I want this project to focus on the plant-based lifestyle.