• US$210

• 27 designs

• 6 designers

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Facebook Design Brief

I am looking for a set of 3 Facebook and 2 Instagram Ads designed to entice men aged 20 to 40 to download a free report which teaches them about the causes of hair loss and the available treatment options. The ads in the set can be a variation on the same theme or they can be completely different.

I have attached a copy of the report for reference.

Facebook Ad Size Specifications:
Size: 1,200 x 628 pixels.
Image ratio: 1.9:1.
No more than 20% of the image area should be covered by text.
Note that there does not need to be any text if an image will work as we do have the text that goes with the ad to use.
Check the amount of text in the image here: https://www.facebook.com/ads/tools/text_overlay

Instagram Ad Size Specifications:
Size: 1080 x 1080 pixels
Image format: .jpg or .png
Max. file size: 30 MB

Target Market(s)

Males between 20 to 40 years old who have hair that is starting to thin or recede and want to know about why this is happening and what options they have for treatment.

Industry/Entity Type

Health And Wellness

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Positive eye catching imagery.
• FB does not allow ads that make people feel bad, so the image must be positive and happy.

Nice to have

• Faces looking directly at the user seem to work well but open to anything that will catch people's attention and get them to download.

Should not have

• Must not include any branding. The report is independent.
• Must not have sad or unhappy looking people in the report.

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Files