• US$270

• 109 designs

• 36 designers

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Logo Design Brief

An important University (URM - Faculdade Roberto Miranda) based in São Paulo, Brazil, needs a logo for it´s new Business Institute named:
ING - Instituto de Negócios da Gastronomia®
This Institute is focused in Business Administration for Restaurant and Hospitality companies and market.
URM is a University focused in Luxury Business with also a Campus in Miami - USA (www.urm.education).
It´s main Campus, howerver is in Brazil (www.urm.com.br).
ING - Instituto de Negócios da Gastronomia® is a registered trade mark and means "Business Institute for Restaurant Management" or " Institute for Business in Gastronomy".
It must transmit reliability (Education for Business) without looking like old (outdated).

More:
ING – Instituto de Negócios da Gastronomia – is a Brazilian institute for the Food and Beverage Industry Business, which main aim is to produce, gather and disseminate market, scientific and technological knowledge to develop professionally and economically the food and beverage industry through COURSES, researches, events and consulting.

KEYWORDS
- CÍRCULO VIRTUOSO DO CONHECIMENTO – CIRCLE OF KNOWLEDGE
- NEGÓCIOS - BUSINESS
- GASTRONOMIA- GASTRONOMY
- FOOD AND BEVERAGE
- CONHECIMENTO - KNOWLEDGE
- PROFISSIONALIZAÇÃO - PROFESSIONALIZATION
- ALIMENTAÇÃO – FOOD/ FEEDING
- GESTÃO - MANAGEMENT
- ENSINO - LEARNING
- PESQUISA - RESEARCH
- CONTEÚDO - CONTENT
- CIÊNCIA – SCIENCE

OTHER INFORMATION
We expect to have the letters ING and the name Instituto de Negócios de Gastronomia, and a symbol inspired by the above briefing and keywords

Target Market(s)

Restaurant owners, market players, food and beverage business, hospitality top executive, and people who wants to open a Restaurant or business related to food and beverage.

Industry/Entity Type

Education

Logo Text

ING - Instituto de Negócios da Gastronomia®

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Iconic, strong, reliable.

Should not have

• colorfulness