• NZ$150

• 251 designs

• 92 designers

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Logo Design Brief

This is a service to provide pre-purchase inspections and reports for the technology in a 'smart home'. This includes computer networks, security systems, audio and video distribution, and especially lighting automation and control systems.
Logo will be clean, modern, conservative and reliable. 'Could' include cliche 'check' elements like ticks in boxes, or magnifying glasses, might have more modern symbols to show systems or network symbols? Quite happy to consider any other icons which mean 'checking something out and reporting'.... or systems involved.

Symbols- Having seen a few of the ideas coming through, recommend the following:
- fairly even size on the words. If you emphasise 'smart home' over 'tech check' the flavour of the company gets lost. All words are important.
- No generic house roof outlines. Feels more like a building check company.
- No generic wifi symbols- We are checking for wired systems.
- No Quartered square 'windows' shapes- reminds me of Windows XP!


Anticipate that the most important elements will be the text font and layout. Would like a wide horizontal version - Smart Home Tech Check in a line, and maybe a vertical stacked version, Smart Home on top line, Tech Check Second line - more square. Keep the sizes fairly even.
Colours - Open - clean and reliable colour palette

Target Market(s)

High End home buyers- risk averse - seeking maximum understanding about the home they are about to invest in.

Industry/Entity Type

Computer

Logo Text

Smart Home Tech Check

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Company Name
• fairly even text sizes between words.

Nice to have

• Might have a graphic/ icon associated with the words

Should not have

• Not be 'cutting edge' or wild. This is insurance when buying a multi million dollar house. The design vibe should feel like 'a safe pair of hands'. 'reliable advice'.